The visual identity project can be part of a more in-depth branding project, or it can relate to the one-off design of a logo, its application manual and visual communication for stores.
visual identity in architecture: relevance and integrated communication
We create visual communication projects that converge in environmental design for stores.
They are made up of resources such as patterns for ambience, brand storytelling with institutional and product information, “instagrammable” spaces, stationery and signage.
We also work together with branding agencies that have already produced the visual identity for the client, adapting it to our architectural projects under development.
In this way, we promote the materialization of visual identity in architecture with relevance and focus on the needs of a retail and corporate operation.
create your visual identity with purpose and presence
It is precisely because of the particularities required in this universe that our multidisciplinary team works, making sure that the graphic design has purpose and relevance in favor of the user experience.
We think about how visual communication can move around the store, in print and digital media, in order to create a dialog and ambience and helping to convey content in a didactic and sensory way to the consumer.